TANIA, Cindy Priscilla; ANGGA PRAMADISTA. Dampak Green Marketing Strategy dan Eco-Label terhadap Purchase Intention Konsumen Milenial pada Produk Ramah Lingkungan. Indonesian Journal of Innovation Multidisipliner Research, [S. l.], v. 4, n. 2, p. 4479–4487, 2026. DOI: 10.69693/ijim.v4i2.975. Disponível em: https://multidisipliner.org/ijim/article/view/975. Acesso em: 9 oct. 2026.