[1]
Tania, C.P. and Angga Pramadista 2026. Dampak Green Marketing Strategy dan Eco-Label terhadap Purchase Intention Konsumen Milenial pada Produk Ramah Lingkungan. Indonesian Journal of Innovation Multidisipliner Research. 4, 2 (Jun. 2026), 4479–4487. DOI:https://doi.org/10.69693/ijim.v4i2.975.